Sometimes, if you are extremely close to a project, it's good to get an objective opinion before you do something somewhat irreversible, like buy a domain name and spend money promoting it.
Case in point, our sister agency wanted us to buy the following url:
See anything amiss. Our agency couldn't stop laughing when we got back to the office.
Here's a few more examples of good names that don't go well together. It's like peaches and cream cheese. Peaches are good. Cream cheese is good. Peach flavored cream cheese is NASTY. You'll just have to trust me on that one.